Welcome to part 3! In this part, you can learn about common account errors (unclaimed website, missing shipping, account is not eligible for enhanced listing).

Unclaimed website

This error happens because your website URL is not claimed and verified by Google yet. You can easily fix this error by adding a meta tag to your site's home page to verify your website URL.

This code is only a marker, and does not give Google access to or permissions for your site. To stay verified, do not remove the HTML tag even after you have verified and claimed your website URL.

First, go to Tools & Settings. Then, choose Business information > Website > Enter your website URL.



Next, click I have access to my server and choose Add an HTML tag to my homepage. Click on Copy to clipboard icon next to the tag to copy it.



After getting the tag, you need to log into your store. Go to Online Store > Themes. Then, on the top right corner click Actions > Edit Code.



Find the file theme.liquid inside the layout folder. Paste the meta tag right underneath your opening <head> tag, then Save.



Finally, go back to Google Merchant Center, scroll down and press Claim URL to submit your URL to Google for verification. If the code is pasted properly in your site's homepage, your website will be claimed and verified quickly.





Account isn't eligible for enhanced listings on surfaces across Google

To be eligible for enhanced listings, which show your products in content-rich listings on the Shopping tab, you must follow the policies for free listings as well as those for Shopping ads. Therefore, your products need to have the attributes required for this kind of listing.



To fix this, you should check which attribute your products lack and add them. The common attributes that should be added are gtin, mpn, shipping and tax.

For gtin and mpn, you should check the correct format of these fields, then add these fields to your store. For tax, you can easily set it up in Google Merchant Center. For shipping, we will get right to that in the next section.

Missing value [shipping]

Choose Shipping & Returns tab under the Tools section



Click + button to add a shipping service. You should name the services and choose a service area. It should basically be the target country you selected when you submitted the feed.





Set your delivery time



Next, you should add your shipping rates. It is difficult to correctly estimate shipping prices for each of the products, so Google offers multiple ways of setting up your shipping cost: fixed-rate, a percentage of order total or carrier calculated rate. Please refer to this article for more details.



Tip: If you wish to offer free shipping to your customers, select ‘fixed rate’ as the shipping option and enter ‘0’ as the value.
If your shipping is set correctly, the match rate will be 100% as in the image below.


Moreover, the shipping value will also be displayed within your product information. You can check by going to Products > All products > Click on a product and scroll down to the Shipping rate calculator section.



That's it for part 3! If you are still unable to fix these errors by yourself, feel free to message us via live chat or email us at support@socialhead.io. We are eager to help!
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